Christian Arno, October 12, 20114 Comments
For the past year, I’ve been banging on about how the future of ecommerce is multilingual and international, for three simple reasons:
1.Foreign languages are growing rapidly online (Internet World Stats ).
2.People need information in their native language to make a purchase (Common Sense Advisory’s “Can’t Read, Won’t Buy” report).
3.There’s less keyword competition in languages other than English, due to there being less content overall.
Read the complete artical at:
http://searchenginewatch.com/article/2116452/4-Companies-Winning-in-the-Foreign-Language-Internet
Thursday, October 13, 2011
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